UBS Adds Hedge Fund Manager To Private Bank

Feb 28 2011 | 11:26am ET

UBS has hired a hedge fund manager to assist its newly-named private banking chief investment officer.

Mark Haefele has been hired to lead investment analysis at UBS Wealth Management. He will report to the former CFO of Microsoft founder Bill Gates' massive charitable effort, Alexander Friedman, who was named CIO of the private bank.

Haefele is a founder of Boston-based Sonic Funds, a quantitative sports-betting hedge fund. Friedman is no stranger to the private funds world, either, having left the Gates Foundation last year to found a firm called Asymmetry.

"The chief investment officer function will focus on wealth protection and optimized financial returns consistent with client objectives," UBS said. "Friedman and his team will be responsible for defining and proposing appropriate investment allocations and strategies and for communicating them across the platform."


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