Philly Wealth Advisory Firm Launches 130/30 Strategy

Sep 24 2007 | 12:03pm ET

Joining the crowd, Philadelphia Investment Partners is prepping its first 130/30 product with some $25 million in initial assets.

The New Generation Fund, set to launch next month, will encompass large-cap, small-cap and international equities, according to founder Peter Zeuli. “We’ve been managing money for quite a while now and we’re finally turning a process into a product,” he said. “We run models right now based on an asset allocation process and we’ve been running our models since 1998. The fund is unique in that it is a global asset allocation model comprising of about 50% large-cap equities, 25% small-cap equities and international equities, as well as derivatives, structured products, and an option strategy overlay.”

Zeuli, who formerly managed the long/short hedge fund Sheffield Capital Management, is looking to raise $500 million for his new offering from individual and institutional investors. “The anticipation has been terrific on the institutional side because the color has come out of the market lately in terms of highly leveraged products and I think when they look at something like this it’ll be more conservative.”

The New Generation Fund, which is benchmarked to the Standard & Poor’s 500, will charge 1.5% for management and 20% for performance with a $500,000 minimum.

Zeuli founded Philadelphia Investment Partners, based in the City of Brotherly Love, in 1999. The firm is currently managing some $100 million in total assets.

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