Altegris Names New Marketing Head

Jun 20 2014 | 1:05pm ET

Alternative investments provider Altegris has named Katherine Paulson to lead its marketing and communications team.

“As more advisors and investors seek out alternative investments to provide income and diversification, we are expanding our suite of products to meet the needs of a wider variety of individual investors,” said Jon Sundt, president and CEO of Altegris.

Paulson has extensive and wide-ranging experience creating and launching fully integrated marketing campaigns designed to increase company returns on investment.

Prior to joining Altegris, she served as director of marketing and communications at MetLife for11 years. During her tenure at MetLife, Paulson helped grow the firm’s U.S. retail variable annuity sales from $6 billion to $28 billion by leading the creative management of major digital and print campaigns. Earlier in her career, Paulson worked for eight years at Jackson National Life Distributors, where she helped launch and develop the company’s flagship variable annuity product suite.


In Depth

Creating An Offshore Hedge Fund Dream Team: The Seven Key Players

Jun 26 2015 | 6:47am ET

If you want to set up an offshore hedge fund, like any great team, you’re only...

Lifestyle

Hedgies Set to Compete in Wall Street Decathlon

Jun 8 2015 | 12:37am ET

The Wall Street Decathlon — a 10-event physical challenge that will crown “Wall...

Guest Contributor

6 Essential Principles To Balance Your Investment Risk

Jun 26 2015 | 10:07am ET

In this article, financial expert Greg Silberman explores how to hedge a private...

 

Editor's Note