Acadian Partners With Microsoft On Predictive Data Effort

Mar 7 2017 | 10:00pm ET

Boston-based quantitative fund manager Acadian Asset Management has inked an agreement with Microsoft to use data from the software giant’s Bing Predicts prediction engine within its investment forecasting framework. 

Acadian is the first investment manager to explore the use of Microsoft’s new predictive signals of economic activity derived from aggregated internet search and social activity, the company said in an email to FINalternatives.

The partnership combines Acadian’s experience in quantitative investing with Microsoft’s internet expertise and prediction capabilities. In particular, the partnership will use machine learning from data on trending social media topics (and sentiment towards those topics), along with trending searches on Bing, to form large information sets that will be analyzed to improve investment results.

“For the last thirty years we have used data to make objective investment decisions,” said John Chisholm, CIO of Acadian. “Throughout our history, we have been early adopters of new and novel sources of data to help us make better decisions, and we are excited about the ways that new technology can help draw insight from large information sets. Microsoft is an ideal partner in this project, given its internet expertise and prediction capabilities.” 

Tracing its heritage to 1977, Acadian Asset Management was founded by Gary Bergstrom in 1986 and now manages around $80 billion on behalf of institutional investors such as pension funds, endowments, governments and foundations, as well as individual investors. The firm uses an array of quantitative investment techniques and analytical models for active stock selection as well as country, sector and currency valuation. Acadian’s strategies include emerging markets, global equity, small-cap, long/short, market neutral, and non-U.S. equity strategies.  

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