BNP Paribas Acquires Majority Stake In Robo-Advisor Gambit

Sep 7 2017 | 5:12pm ET

Paris-based BNP Paribas Asset Management has acquired a majority stake in Belgian robo-advisor Gambit Financial solutions as the company joins the growing list of active investment managers gaining a toehold in the fast-growing digital advisory sector.

Gambit, launched in 2007 as a spin off from HEC-University in Liege, provides both advisory-guided or fully autonomous investment interfaces to its clients. The arrangement with BNPAM means Gambit will become the preferred partner for robo-advisory solutions for BNP Paribas Group’s retail and wealth management networks, according to a statement. 

“[This] partnership is a key milestone in our digital transformation and marks our commitment to delivering quality investment solutions to our clients,” said Frédéric Janbon, CEO of BNP Paribas Asset Management. “Gambit has built an impressive track record and a strong client base, and we are securing the talents that have driven its success. Moreover we bring our asset management expertise and client knowledge to Gambit and this powerful combination will lead us to quickly move along the digital experience curve in this field.”

Terms of the strategic partnership were not disclosed. Gambit will remain an independent company, the statement continued, with its governance, culture and management unchanged. 

BNP Paribas Asset Management is the investment management arm of BNP Paribas, one of the world’s major financial institutions. Managing and advising €566 billion in assets as at 30 June 2017, the company offers a range of active, passive and quantitative investment solutions covering a broad spectrum of asset classes and regions. 


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